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Short Video Apps Become Vital for China’s Job Hunters – SCMP

Short form video apps such as Kuaishou and Douyin are now preferred conventional recruitment websites, used by 17.7% of blue collar workers, SCMP said


China factory
China's short form video apps have become a key channel to secure blue collar jobs. Photo: Reuters.

 

China’s short video apps have become the second most used route to landing blue-collar jobs, according to a report by think tank Center for China New Employment Models (CCNEM), South China Morning Post reported.

Short form video apps such as Kuaishou and Douyin are now preferred channels to normal recruitment websites when seeking work in restaurants and factories, said the report, used by almost a fifth of China’s 400 million blue-collar workers.

 

Read full report: The South China Morning Post

 

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Alfie Habershon

Alfie is a Reporter at Asia Financial. He previously lived in Mumbai reporting on India's economy and healthcare for data journalism initiative IndiaSpend, as well as having worked for London based Tortoise Media.